
Mental health awareness card game
My experience creating a card game aimed at improving education and awareness around mental and neurodevelopmental conditions, specifically regarding Autism Spectrum Disorder. I handled all aspects of creating the game from concept to prototyping.
Mindful was created as a response to a creative brief for my degree program. The brief called for the development of a self-initiated project that responded to a subject, issue, cause or narrative of importance to the designer. I chose to create a multi-player card game as my primary deliverable that would both educate people on mental and neurodevelopmental conditions as well as teach them to think before they speak and consider what they say to and about the people with these conditions. The demonstrated game focuses on Autism Spectrum Disorder, but the idea is to include game editions for a variety of mental and neurodevelopmental conditions.
Project Deliverables
Brand Identity
Packaging & Print
Merchandise
Advertising
Copywriting
Project Context
Year: 2023
Industry: Toys & Games
My Role
Graphic Designer
Packaging Designer
Copywriter
Design Problem
There is a great deal of stigma and stereotypical thinking still around mental health. Once a cause of importance was identified and the goal of awareness chosen, it was necessary to come up with a way to inspire empathy in the user through visual design.
The Designs








